Case study · demo project

Zrnko café

A cozy website for a café that brings people in: a tempting menu at a glance, the story of the place, a gallery and table reservations tuned to the atmosphere.

Industry: Food & drink · café Type: Standard Demo project (built without a client)
kavarna-zrnko.cz
Preview of the Zrnko café website

This is a demo project: Zrnko café is a fictional café in Olomouc I use to show how I build this kind of website. Not a real client. The demo itself is in Czech.

The brief

The café lived on Instagram but had nowhere to take table reservations.

The situation I run into most with cafés and bistros: a great atmosphere and an active Instagram, but guests have nowhere to browse the menu in peace or reserve a table. The website has to carry the atmosphere of the place onto the screen and lead the guest right to the door.

Goal 1

Table reservations online, without messaging on Instagram.

Goal 2

The menu at a glance, no PDF downloads.

Goal 3

Atmosphere and a story that draw people in.

How I solved it

The decisions that make the difference.

Atmosphere first

Big photos and the story of the place right at the top. Guests feel the atmosphere before they finish the first sentence.

A menu without PDFs

The whole menu laid out clearly on the site itself, including today’s specials and allergens. No downloads. Guests can browse the whole thing on their phone.

Reservations in a few clicks

Guests pick a day and time from the open slots and reserve a table without writing an Instagram DM. Simple, and available any time.

Connected to Instagram

The website and Instagram work together, so visitors can easily hop over to where the café posts every day.

What the site does

Everything that brings a guest right to the door.

No fluff, only the elements that sell the atmosphere and bring guests inside.

Try it live (in Czech)
  • Online menu, clearly laid out, no PDFs
  • Table reservations via a form
  • Gallery of the atmosphere and the food
  • The story of the place
  • Order roastery coffee for pick-up
  • Guest reviews, events and FAQ
  • Connected to Instagram
  • Live “open / closed” status, contact and map
What it brings the café

A website that takes a guest
from their phone to a table.

more gueststhe menu and atmosphere draw people in
reservationsa table without writing an Instagram DM
premium feela website as good as your café

The benefits describe what the site makes possible. I’ll add specific numbers once it’s running for a real café.

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